Build Incomin Links and Inrease Your Link Popularity

Do you ever think from where your web site or blog visitors come from. They have to come through the search engine results or links put in other sites. They can't directly come from nowhere, but if someone mistakenly type your address in his address bar that visitor come from nowhere. Most of the times visitor come to your site through search engines or sites that link to your site. So if you want to increase daily visitors to your sites you have to increase incoming links to your site and increase your rank in search engine somehow (SEO).

In this post I will describe what are incoming links and how you can increase number of incoming links to your site, blog posts, and etc. Also in this article I'll use Backlinks as alternative to Incoming Links. Both these word refer same thing.

Wikipedia Definition Backlink

Backlinks (or back-links (UK)) are incoming links to a website or web page. The number of backlinks is an indication of the popularity or importance of that website or page. In basic link terminology, a backlink is any link received by a web node (web page, directory, website, or top level domain) from another web node (Björneborn and Ingwersen, 2004). Backlinks are also known as incoming links, inbound links, inlinks, and inward links.

Why Backlinks are that much important?

In the past search engine optimizers and web site owners encouraged the idea of reciprocal linking as technique to improve search engine ranking. The idea was to exchange link between each other. This technique worked well for many years, but recent past search engines give more priority to one way incoming links than they give to "exchanged links" reciprocal links.

Since one-way links appear to be more valuable when considering search bots, that makes one-way links more valuable to your search marketing effort.

In the following section I'll introduce you some techniques that can use to increase one-way links as well as reciprocal links for most types of web sites.

Tips to increase Incoming Links

Valuable Content & Articles
One of the most common and proven way to solicit one way links these days is to provide interesting and valuable articles or blog posts in your web sites. New bloggers and new sites born in every day, if one of them find your article is interesting and place link to it in his site, this will start a snowball effect that leads to dozens or even hundreds of blogs pointing a nice link at your site. Syndication of your content can be an excellent way to not only boost your name recognition online, but to gather one-way incoming links to your Web site.

Leave Comments on other blogs and sites
Most blogs and sites give visitors the opportunity to respond to their posts, with an option to enter your website's address in a field. Find the most popular blogs on topics that are relevant to your website and leave relevant remarks. The earlier you reply, the higher your comment will be in the comment list and the more exposure your website will get. Don't put your url in the comment text, unless it's really relevant to the post you're responding to. Too many url's in one comment will probably be deleted automatically by any spam software the blogger has installed.

Post in forums
Find the most popular forums in your website's topic by typing "my topic forum" in Google. Start posting good quality answers to questions people have. Put your url with a small tagline in your signature. Don't put your url in the post itself: people will think you're just there to promote your site. Genuine answers will get you high quality traffic. These visitors are people that are really interested in your topic, so treat them well.

Product Reviews
Studies show that online shoppers spend up to 12 weeks researching a product before they make a purchase. Some 90% of those purchases are ultimately made offline. So, even if you aren't the one that scores the product sale, you can offer those searchers the product reviews they are looking for and score yourself some quality links while you are at it. Setting up a content management system that allows individuals to enter their own product reviews means you hardly have to touch the content development. Once your reviews are in place, take the time to contact some sites that sell the product, but that don't feature reviews. See if they'd like to link to yours. Or, recognize that a quality review site is likely to pick up links without even asking for them. Sites like Epinions.com have made a business out of models like this.

RSS Feeds
Building on the idea of offering unique articles on your site is syndicating them through an RSS feed. The use of RSS readers is skyrocketing and many individuals that would never take the time to visit dozens of Web sites in a day are more than happy to surf the feeds that their reader delivers. This can not only help your articles get picked up in a Blog mention, but can actually deliver links from sites on a regular basis. If your RSS feed features enough interesting content, another site may choose to run it, thus giving you a new outlet to reach readers and a good stash of incoming links to go with it.

Free Tools
If you've got a little programming blood in you, or you have access to someone who does, this can be a great way to generate links. Search marketing companies can have an especially tough time generating links, after all, who in the industry wants to give their competitor a boost? Many firms have gotten around this by offering one or two really great free tools. Think Marketleap and their link popularity analysis program, or Overture's keyword suggestion tool. Each of these tools is a simple, free offering that has likely generated thousands of free, unsolicited incoming links. If there's a tool that can be created to serve your market, create one. If competitors already have one, create a better one. Word will spread.

Online Directories
Online directories, especially topical and regional directories, are among the best sources of incoming links anywhere. Look beyond the ODP, Yahoo! and Zeal and find the niche directories that really fit with your Web site. Most of these directories will happily list your site for free, or for a small fee.

Submit your sites to social bookmarking sites
There are some very popular websites out there, that can give you tons of traffic. Submitting your url to digg.com and del.icio.us can give you a serious amount of traffic. The huge number of visitors from Digg can even cause your site to become slow or unreachable if your host can't handle that much traffic. This has a nickname know as 'The Digg effect'. Stumble upon can give you a steady stream of visitors that will never stop, as long as people will like your site. If you don't have a Flickr and MySpace account, create one and get some exposure there.

Timely Information
Today's baseball scores are most valuable live, as the game progresses. Last night's scores are of interest to those who may have missed the game; last week or last month's scores will only appeal to the purists, the stats buffs and the most fanatical of fans. Similarly, breaking news is useful, yesterday's news is worth knowing, last week's news is old news. The Drudge Report, essentially a one-man operation, has risen to rival established news organization with thousands of employees on the basis of its hyper-timely reporting.